Blog | Princess Yachts Stays Buoyant with Strong Sales, New Launches Including Princess 88 and Princess 40M

October 25, 2013

Princess Yachts Stays Buoyant with Strong Sales, New Launches Including Princess 88 and Princess 40M

Late in the summer, Britain-based Princess Yachts announced a pretty encouraging set of financial results despite difficult economies in many of their global target markets. Experiencing positive yard turnover growth in an extremely competitive market, Princess has been heartened as they increase market share, building a solid foundation for future growth.  Princess has invested £35 million in a state-of-the-art production facility at their new shipyard at Devonport South Yard.

Princess is still basking in the successful launch over a year ago of their flagship Princess 40M (131 feet). She was the largest production yacht ever launched in Britain with the largest resin-infused hull ever molded. Other key launches include the Princess 43, Princess V48, Princess 72, Princess 82 and Princess 88 Motor Yacht.

Due to 26 North Yachts’ focus on a range from 70’ to 140’ as brokers and in our Top 10 Motoryacht Builders List, we’re particularly interested in the Princess 88 and the Princess 40M. (We’re also checking out the Princess 72 and 82, too, as they get more buyer interest.) A replacement for the Princess 85, the Princess 88 motoryacht takes lessons in efficiency from the Princess 40M with a hybrid, deep V-shaped hull for long ranges. A nice treat aboard this vessel is the starboard sliding glass door in the saloon that opens to outdoor breezes. A bulwark also folds down to create a terrace with optional security railing. Guests and crew will appreciate the wide side decks from the oversized cockpit to a quiet foredeck seating arrangement. A flybridge accommodates dining, a sure-to-be-popular wet bar, socializing and an optional spa. Discrete crew access is a nice feature of the galley and main guest areas. Frameless hull windows add plenty of light throughout.

Princess 88 Exterior

Princess 88 Exterior

Princess 88 Salon

Princess 88 Salon

Below decks, owners can order up either four or five en-suite cabins which can include a forward VIP stateroom, starboard double and twin port cabin, and either a full beam master or two, en-suite double cabins amidships. Ample crew quarters are located aft of the engine room.

Her beam is 20’9” with a draft of 5’10”. She has power options that include twin MTU 12V 2000 M93s or twin CAT c32as with either 1825 hp or 1925 hp. These all yield top speeds between 27 to 30 knots and cruising ranges of 2,000nm at 10 knots with the extra-long range fuel tanks.

The flagship Princess 40M is now queen of the series! She’ll comfortably accommodate up to 12 guests and seven crew. Princess has allowed for a wide array of customization in this model giving motoryacht owners the ability to personalize their dream on water. Princess claims that the generous interiors yield considerably more space than rivals at the same length. In the 40M, Princess has gone above and beyond in their attention to maintaining quiet and comfort. Those who like to let the outside in will greatly appreciate the drop-down balconies that greatly open up the main salon and make it that much more conducive to entertaining and relaxing in either a formal or informal option.

Princess 40M Main Salon

Princess 40M Main Salon

Princess 40M Owner's Suite Ante Room

Princess 40M Owner’s Suite Ante Room

In the Princess 40M, the generously spacious master is configured forward of the main deck with a bathroom fit for a royal that can be specified as his and hers if desired. An attractive ante-room to the suite adds another fine touch. Below, up to five additional staterooms will comfortably hold owners’ guests on board. Those who find themselves in frostier ports of call will delight in the under floor heating in the guest bathrooms. Discrete crew circulation has been thoughtfully considered.

The Princess 40M sports a beam of 26’4” and a draft of 7’6”. She can be powered by twin MTU 12V 4000M73Ls (2 x 2938 hp) for up to 20 knots or twin MTU 12V 4000 M93Ls (2 x 3509 hp) for up to 22 knots.

Princess Yachts is on the show circuit this fall, including the Fort Lauderdale International Boat Show with a North American premiere of the Princess 82 and show debuts for the Princess 52 and V48. They’ll also be displaying at the first ever Qatar International Boat Show in the Middle East where they’ll introduce four of their modes, including the public debut of luxury motoryacht Princess 72.


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